Collection: Ama Pure

AMA PURE is a brand today known in more than 250 stores around thanks to the top quality of their hand made in Italy products 100% top quality cashmere. Along with the years, we developed a deep knowledge and a savoir-faire in the domain of textile, specializing in Cashmere, one of the softest and the most luxurious fibers (we choose only the pure white).

Our primary aim was to retrace the Italian handcrafted products, and to reestablish the quality that existed back in time. 5 years ago we created AMA PURE, a capsule of unique products known for their softness and their long-lasting quality. All our products are exclusively made-by-hand in Italy. AMA PURE as a brand of authentic, timeless, wearable art. Driven by authenticity and integrity, AMA PURE is the ultimate expression of raw materials and pure fabrics that hold a soul and carry a story of their own.

We are deeply connected to the natural resources and are committed to preserving the environment , We stay away from all types of mass-produced pieces. All our products are hand made and machine-washable (wool program). STOLAS, 100x200cm, 100% pure cashmere (hand painted, hand printed, hand sprayed). AMA PURE is today launching also a new project: WOMEN EQUITY , how a woman can achieve anything she wants keeping her femininity and timeless class.